Hi,
I'm Sophie!
with Industrial Design Roots and a Curiosity for Understanding Human Behaviour!
UX Researcher & Designer
01
A research-led mobile app exploring why teenagers feel scared about investing, and how gamification can make financial literacy feel accessible and rewarding.
02
A research-led website redesign uncovering why a 64.3% bounce rate and zero online sales weren't a design problem, but a trust and communication problem.
03
A research-led accessibility redesign for a Toronto non-profit, uncovering how poor navigation and information overload were preventing people with disabilities from accessing the support they needed.
04
A travel app concept designed to connect adventurous users with unique, curated lifestyle experiences beyond traditional tourism.
